The Four Pillars of the Client Experience

Newsletters & Podcasts

The Binder

The Welcome Email

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The Client Tiers

Client Tiers

Service Level, Welcome Package, and Fees

The Client Binder, Financial Needs Analysis (FNA), and Morningstar Report

The Binder System is very important.

When you purchase a product you leave the store with something in your hand, the binder represents that. The client begins to feel, right away, like they received something in return for the check they just wrote.

Additionally the P.A.I.D. system gives the client a place to file their entire financial life.

The client is you in their house when you’re not there.

Click below to get access to more binder resources including: insert pages, brochures, and divider labels

The Welcome Emails, Supporting Templates, and Ongoing Follow Up

Newsletters & Podcasts

Mackenzie Podcasts offer resources both clients and advisors.

Topics could include:

  • market updates

  • interviews with fund managers

  • relevant topics such as taxation and estate planning

These are a great way to build your knowledge and value add to the customer.

AGF Podcasts offer resources both clients and advisors.

Topics could include:

  • market updates

  • interviews with fund managers

  • relevant topics such as taxation and estate planning

These are a great way to build your knowledge and value add to the customer.

Other Client Resources

Client Testimonials

Client Recognition